Legal Clinic with Taylor Wessing
We know that these times are challenging to stay in touch with our valuable community. So, we try to find a new way of how to support and help you grow.
We know that these times are challenging to stay in touch with our valuable community. So, we try to find a new way of how to support and help you grow. Welcome to Startup Clinic, an interactive and digital platform to inform, engage and deep dive into a variety of topics designed for our extended community!
The first clinic covered one of the most valuable assets of any business: intellectual property rights. Jan Lazur from Taylor Wessing demystified the basics for any company that wishes to avoid expensive complications and legal issues down the road.
Four essential takeaways from the Legal clinic
1 Intellectual property (generally)
Intellectual property refers to the mind’s creations such as inventions, creative works, designs, symbols, customer lists or brand names used in commerce. Although intangible, intellectual property is precious because it gives the owner certain rights. Ensuring that a startup owns the intellectual property rights is critical. As startups grow and begin to share information with more partners, the importance of securing their intellectual property becomes crucial. You need to protect core ideas; these are also necessary to attract future funding and investments. Every startup needs to protect its brand reputation and find ways how to promote its brand and succeed in the market.
Your copyright is born from the moment when your work is created and fixated in any tangible medium. In EU countries, the copyright lasts for the author’s lifetime plus 70 years from his death. You don’t need any registration as copyright protection is obtained automatically.
You need to know about a trademark as it can provide you with exclusive rights to your brand. When applying for a trademark, you will need to specify the types or classes of goods and services you intend to offer under your brand. Usually, a trademark has 10 years of protection. Still, it can be renewed indefinitely provided that the trademark is being used and the renewal fees are being paid.
4 Trade secrets
Trade secrets are one of the most essential things that startups have. It is necessary to take measures to keep the information secret. Several tools can help you retain information. For example, non-disclosure agreements, non-solicitation clauses and agreements, employee training or document marking, technical protection measures, and few more.
Do you want to know more? Touch base with us, and we will put you in touch with Jan Lazur at Taylor Wessing directly.
Startup clinic just began! Don´t miss the opportunity and join us in HubHub Developers Clinic with IBM on 23 of March! You can build your chatbot there amongst other integrations. 😉